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We do one thing. And we do it well. Really well.
Not your ordinary writers—our focus is on plain language writing and editing. No Jack (or Jill) of all trades here. Our single focus makes your information go from complex to clear so that your readers are not uninformed or misinformed. Say goodbye to confusion that can lead to poor decision making and low engagement (or worse). And say hello to happy, satisfied readers who make informed decisions. Smiles all ’round. Here’s how we do it…
- Specialized: Trained in internationally established plain language writing techniques with years of hands-on experience. Integral to plain language writing is inclusiveness, accessibility, and transparency so your information works for your readers.
- Successful: Established in 1998 with long-term clients—feel free to ask for our online portfolio and client references. (By the way, did we mention that we produce award-winning work?)
- Objective pricing: Quotes that reflect market value based on industry pricing guidelines, benchmark studies, and competitor pricing so you know that quotes are objective and competitive.
- Added value: Project quotes include all revisions, promoting client participation and enhancing writing quality (yes, you read that correctly—inclusive of all revisions—no nickel-and-diming; the more client input the better).
- Modular content focus: Big picture approach so that your information can be easily adapted as needed for other purposes, enhancing content consistency and your brand image while saving time and money.
- Small by design: As you know small is the new big—no revolving staff, no Board of Directors, and especially no bloated egos or overblown promises (not to mention, definitely no big hair). Just focused, flexible, fast, and client friendly.
- No flight risk: Secure office building in midtown Toronto plus standard business polices and appropriate insurance coverage (plus great coffee and even better, Thursday Happy Hour).
- Enthusiasm lined with generosity: In fact with top quality a given, that pretty much sums up our business model.
…And of course, our secret sauce: Keep It Simple, Sweetheart. Indeed, the world is complicated enough; you don’t need your suppliers adding to it.
We get the job done—zero drama
Low risk. High return. Sounds pretty good? But yes, we’re slightly biased; see for yourself—Try before you buy and let us show you literally in black and white how clarity makes a difference.
